Trade Mission: EIMA Italy
STEP is organizing a trade mission to the International Exposition of Machinery for Agriculture and Gardening (EIMA) in Bologna, Italy. This show is held biennially in November at the Bologna Trade Fair Quarters and is hosted by the FederUacoma (The Italian Agricultural Machinery Manufacturers Federation). The event attracts buyers from Europe and in 2022, the tradeshow attracted 327,100 visitors. New innovations and product launches are found throughout the show due to the significant producer attendance, media participation and international audiences present. STEP will organize a group display at this show and will supplement the exhibit with one-on-one meetings to support members’ business development objectives for the region.